TV Marketing and Creative Services Coordinator, VICELAND
Oct 2016-Jan 2014
Viceland (now VICE TV) is an international television channel owned and operated by VICE Media launched on February 29, 2016. The lifestyle-orienteded network launched with programs and news covering music, food, sex, fashion, and tech hosted by the likes of Action Bronson, Michael K. Williams, and Eddie Huang.
As the first member of VICE TV’s marketing team, I helped launch the channel through photo production, event planning, talent relations, team administration, and by acting as a liaison with our A+E partners. I took the lead on key art, pulling thumbnail images from each episode for various digital vendors, finding imagery for marketing and social, and, when the right imagery couldn’t be found within the show, I would produce shoots on location. For upcoming and new shows I worked with the showrunners, directors, and the design department to understand the look and feel of each show's art and what type of imagery they’d like me to pull throughout the season.
Shows included: Huang’s World, F*ck That’s Delicious, Black Market, Noisey, Dead Set on Life, Weediquette, States of Undress, Gaycation, and more.